Every missed call gets a text. Every text gets a booking.
Strixe runs in the background on the business you already have — recovering revenue from missed calls without switching platforms, migrating data, or learning new software. Just an add-on that makes your operation run better.
Works with your booking tool
The cost of doing nothing
What local businesses lose when calls go unanswered.
<10sec
to text back with Strixe
Typical Strixe send time
52%
booking rate from text-backs
Strixe customer average
01The problem
You're busy. Your phone keeps ringing. And customers don't wait.
When you're with a client, on the line, or closed for the day, every unanswered call is someone who wanted to book — and just called your competitor instead.
30–60
calls per day for a typical shop
62%
go unanswered on average
$500+
lost monthly per business
02No effort required
No effort to start. No effort to run.
Not a new phone system. Not a platform switch. Strixe is a background layer that catches missed calls, texts customers back, and tracks recovered revenue — while you keep doing business exactly as you do today.
Add-on, not an overhaul
Keep your number, your phone, and your booking tool. No porting, no migration, no rip-and-replace.
Runs in the background
One quick setup, then Strixe handles missed calls automatically. No daily logins, no staff training, no extra work.
Revenue recovery, quietly
Turn missed calls into bookings you'd otherwise lose — tracked in your dashboard so you see what's coming back.
03Revenue dashboard
Watch recovered calls and dollars stack up.
Every missed call, text-back, and booking in one place — plus weekly insights and a peak miss-time heatmap so you know when customers need you most.
Performance
Blowout Bar & Salon
Sample dashboard. Edit the numbers or hover KPIs to explore.
▲ 28 vs prior 6 months
▲ 24 vs prior 6 months
▲ 15 vs prior 6 months
52% booking rate
Confirmed in dashboard
Revenue saved
$6,290
▲ $1,275 vs prior 6 months
Activity over time
Missed calls, texts sent, and appointments booked
Revenue recovered
Estimated value from booked appointments
Insights
What changed this week
Peak miss times
When customers call and you miss them · last 90 days
Recent activity
Missed call → text → booking. Tracked automatically.
04Everything included
Simple on the outside. Powerful underneath.
No complex software to manage. Strixe is the background layer that handles text-back, follow-up, compliance, and analytics — so your team never has to learn another platform.
Keep your number
No porting, no new line, no new phone. Only unanswered calls ever touch Strixe — answered calls work exactly as they do today.
Instant text-back
Replies in seconds while the customer still has their phone in hand. Plus an automatic follow-up if they don't book right away.
Revenue dashboard
Track calls, texts, bookings, and revenue saved over time — the same live dashboard you use once you're signed in.
Peak miss-time heatmap
See which days and hours you miss the most calls — so you can staff up, adjust hours, or know when to stay close to the phone.
Weekly insights feed
Plain-English updates on text-back speed, booking rate wins, calls to confirm, and catch streaks — no digging through reports.
Any booking tool
Square, Calendly, OpenTable, Resy, Booksy, Vagaro, Acuity, or your own website. Strixe sends customers wherever you already take bookings.
05The math
Missed calls aren't annoying. They're expensive.
Most local shops get 30–60 calls a day. A lot go unanswered.
Call volume
150–300
calls per week for a typical local shop
Missed
53–225
go unanswered every week, ~62% industry average
Revenue at risk
$4.5k–$19k
in bookings walking out the door every month
Sources: Ruby Call Trends Report · 411 Locals · Vida survey (Entrepreneur) Assumes ~20% of missed callers book at $85 per appointment.
06Built for local businesses
Salons, restaurants, clinics, home services — anywhere the phone still matters.
Strixe sits behind the scenes on the number you already have. Customers still call you. You just stop losing the ones you couldn't pick up — without changing how you run the rest of your business.
07Getting started
Set up in about 10 minutes. We'll do it with you.
No new hardware, no porting your number, no IT person. It's a few quick settings, and our team handles the one technical step in seconds.
White-glove onboarding
Prefer we just set it up for you? On a 10-minute call we turn everything on and test it live with you. Most owners are done before their coffee's cold.
-
1
Create your Strixe account
Sign up and tell us your business name. Takes 60 seconds.
-
2
Add your booking link
Paste the link customers use to book — Square, Calendly, OpenTable, or your own site.
-
3
Turn on "forward when unanswered"
One quick code you dial on your phone. We give you the exact one for your carrier.
-
4
Customize your text & go live
Tweak the message, hit go live, then call your own shop to watch the text-back land.
08How it works
Three steps. Zero effort from you.
Once it's on, Strixe runs in the background forever. You don't touch a thing.
01
A call goes unanswered
Busy, closed, or hands full. When nobody picks up, the call quietly rolls to Strixe. Your phone and number stay exactly the same.
02
Strixe texts them instantly
Within seconds the caller gets a warm, on-brand text with your booking link — while they still have their phone in hand.
03
They book with you
They tap the link and book straight into your calendar. Every recovered call shows up in your dashboard with the revenue it saved.
Stop losing customers to missed calls.
See how Strixe works for your business in a 10-minute demo. No credit card, no commitment.
09Get in touch
Want to see if Strixe is right for your business?
Tell us a bit about your shop and we'll call you to walk through setup, answer questions, and show you how missed-call text-back works for businesses like yours.
Usually within one business day. No credit card required.
Prefer to wait for founding access? Join the waitlist →
Thanks — we'll call you soon.
We got your inquiry and will reach out at the number you provided, usually within one business day.
10FAQ
Questions, answered.
Do I need a new phone or number?
No. You keep your exact number and your existing phone. You just switch on "forward when unanswered," so only the calls you miss ever reach Strixe.
What's the one technical step?
Conditional call forwarding, a short code you dial once on your phone. We give you the exact code for your carrier, or hop on a quick call and set it up for you in under a minute.
Will it text my regular callers who I do answer?
No. If you answer, nothing happens. Strixe only kicks in on calls that go unanswered, are busy, or come in after hours.
Is texting customers allowed?
Yes. They just called your business, which is the clearest form of consent there is, and every message identifies you and supports opt-out. We handle the carrier registration for you.
How much am I actually losing to missed calls?
Most shops miss dozens of calls every week, often worth thousands in lost bookings. Your Strixe dashboard shows your real numbers once you're live.
Which booking systems work?
Any of them. Strixe just sends customers a link, so Square, Calendly, OpenTable, Resy, Booksy, Vagaro, Acuity, or your own website all work out of the box.